Plans for Stylistic Effects

In order to better differentiate between the narrative and performance scenes in our video, we have decided to apply spcific and unique titling & effects to each. We took our inspiration for these from both research into videos aimed at our target demographic (Males, predominately teens & young men).

The first effect we are applying is to the performance sequence. This was filmed using "guerilla camerwork", which refers to a style of shooting designed to mimic the style of video produced by untrained videographers - eg. home movies and other no-professional videos. To accentuate the effect of this shooting style, we have chroma keyed in a custom-made video camera effect.

This effect features the kinds of graphics usually seen on a camcorder viewfinder or screen, such as a battery meter, date & frame indicator. This accentuates the impression that the band are an idnependent group of freinds who are just "jamming" in their attic for fun - which matches up with their character profile.

As for the narrative, we have decided to include titling & other text effects throughout in order to help the audience better follow the narrative. These captions & so on will be styled after a comic book, as these are a popular medium with our target demographic, and we feel the slightly comedic style created by doing this will strike a chord with our audience - to test this, we will be conducting a poll.

Both of these effects have been used in videos aimed at the same demographic as ours. This Eminem video, for example, whilst for a different genre of music, is also aimed at teenage boys and young adult males. Additionally, the Rap and Pop/Rock genres have, to some extent, shared origins in separate (Though related) youth rebellion movements.

Mise-en-Scène Etc.

Locations

• Stage "FOB" are performing on, with back drop featuring the words "Beat It"
• Dingy Bar with a Pool Table in which "Michael" is dancing

Props

• Instruments (Dark colours, modern stylings) - Drum Kit, 2 Electric Guitars, 1 Bass Guitar, 3 Microphones + stands
• Stunt-Instrument: soft and light bass guitar engineered to break at the join between body and neck
• Cell phone (LG KS360 Landscape Slider)
• American Coin eg. a Quarter

Costumes & Makeup

• Tatto Transfers
• Trilbies (2 Black, 1 white)
• Black Eyeliner
• Mascara
• Dark Eye Shadow, possibly black
• Skinny Jeans, dark colours
• Dark-coloured belts with metal detailing
• Dark T-Shirts
• Dark Shirts
• One white glove, covered in rhinestones
• Reddy-orange 80s faux-leather Jacket
• White trousers
• Black loafers (Shiny leather)
• White socks
• Black hair dye

Shots

• Closeups
• Wideshots of band
• Tracking shots (Particularly of "MJ")
• Low angle shots
• Over the shoulder shots
• POV Shot

Movements

• Track coin across room
• Pans with "MJ's" dancing
• Tracking band movements

Transitions

• Predominately Simple cuts
• Cross disolves
• Flash cut
• Fade to black at end

Colours & Lighting

• Blacks ("FOB's" Emo stylings)
• Whites ("MJ's" styles)
• Dark purples (Again, "FOB's" styles)
• Reds ("MJ's" Jacket)
• Dull diffused light in bar
• Stage lighting in stage scene
• (Strobe effect)
• Twilight outdoors